Crowdfunding, naivety and scandals

John Kay wrote an interesting article for the FT yesterday, titled “Regulators will get the blame for the stupidity of crowds.” He argues that, despite crowdfunding and P2P enthousiasts blaming regulators for being too slow and too cautious, this new market will eventually crash and trigger calls for more advanced regulation as well as the setup of compensation schemes. Desintermediation firms would then reintermediate lending and effectively transform into… banks.

I partly agree with Kay. A collapse/crash/losses/fraud/scandals is/are inevitable. And this is a good thing.

I have already written about the importance of failure in free market financial systems. New financial innovations need to experience failures in order to end up reinforced, to distinguish what works from what doesn’t work. This is a Darwinian learning process. The system then becomes ‘antifragile’. Consequently, the state should refrain from intervening in order not to postpone this necessary learning process and resulting adjustments. When crowdfunding crashes, the state should resist any call for intervention/bailout/regulation. This is the only way crowdfunding can become a mature industry.

I however also partly disagree with Kay, who I believe does not see the bigger picture.

Kay argues that investors (in this case ‘crowds’) are naïve. That intermediation has benefits and non-professional investors lack the ‘cynicism’ to assess the risk/reward profile of those investments.

Where Kay is wrong though, is in considering P2P lending as “a substitute for deposit account.” It is not. P2P lending is an investment. Unsophisticated retail investors can also lose much of their money by investing in various stocks. Or by betting on the wrong horse. I don’t believe investors mistake crowdfunding for bank deposits…

I think that what Kay also fails to see is that, if historically many start-ups and young SMEs have struggled to grow and eventually failed, it is partly because they lacked the funds required to grow. Some start-ups ended-up collapsing or selling themselves to larger competitors simply because funding became scarce at the second or third round of funding. This funding gap was particularly prevalent in some markets such as the UK (less so in the US). Some other markets, such as France, on the other hand, lack first round financing (seed funding, mainly provided by ‘Angel’ investors).

When the supply for loanable funds is scarce relative to the demand, demanded return on investment is high. Many new firms, particularly in non-growth markets, find it hard to cope with this situation and are pretty much avoided by venture capital investors. What equity crowdfunding and P2P lending do is to increase the supply of loanable funds, reducing the average required rate of return. Refinancing risk mechanically recedes, guaranteeing the success or the failure of an SME on its business strategy and execution alone.

In addition, crowdfunding multiply investment opportunities, making it easier to diversify a portfolio of investments. Historically, venture capital funds could not diversify too much if they wanted to maintain appropriate levels of returns.

Scandals are inevitable, but the learning mechanism inherent to the market process must be allowed to run its course. Learning, combined with the increased supply of loanable funds, would reduce the probability of scandals occurring in the long-run and make crowdfunding a solid industry.